The Leveraged PhD: Establish Your Personal Brand
Develop a name for yourself that can lead to a guest speaking, consulting, book sales, full time employmen, online course creation, coaching and/or freelancing.
If you are committed to establishing your personal brand, then this course is the ideal first step
This self paced course is specifically designed to help PhDs design and leverage their personal brand. Develop a name for yourself that can lead to guest speaking, consulting, book sales, online course creation, coaching and/or freelancing.
Your Instructor
Hi There! I'm Melanie Bruce. Founder and content creator at The Professor Is Out. I've been teaching marketing for the last decade at universities all around the world. It's my goal to help you build your personal brand to leverage your PhD for the rest of your life. Are you ready to start your branding journey? Join Me!
Who is The Leveraged PhD:Establish for?
PhD students/candidates, early career academics and alt-ac careers. Anyone with or working towards a PhD. Leverage your PhD and develop a name for yourself that can lead to guest speaking, consulting, book sales, full time empoyment, online course creation, coaching, and/or freelancing.
Busy Bees. You are busy with your studies, research, family, teaching, service and other obligations. You want to shorten the learning curve and start establishing your personal brand this week.
Who is The Leveraged PhD:Establish NOT for?
"Get Rich Quick" wannabes. This course isn't for people who think that buying a course will suddenly solve all their money problems and make them millions. There is no silver bullet. You have to put in the work to build your brand and network to see results.
"Influencer/Famous" wannabes. This course is about building the foundations of a strong person brand that will showcase you as an expert in your field. It is about showcasing yourself as a knowledgable and highly skilled individual within your area.
Course Curriculum
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StartDefine (5:19)
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StartWorkbook (1:23)
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StartWorkbook Download
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StartYour Brand Mission and Idea of Success - Activities 1.1 and 1.2 (1:39)
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StartYour Existing Brand Assets - Activity 1.3 (5:40)
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StartPersonality Traits - Activity 1.4 and 1.5 (1:09)
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StartValues - Activity 1.6 and 1.7 (1:36)
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StartYour Brand Vision, Message and Personality - Activities 1.8, 1.9 and 1.10 (1:09)
What's included?
5 Online Modules with Video Content
Actionable Course Workbook
Get started now!
Frequently Asked Questions
It's your time to do BIG things!
If you want to open up career opportunities and leverage your PhD then this is the step-by-step course you need to make it happen.